Good old-fashioned
fun

Designing playful, screen-free spaces for kids

We invite you to enter our makeshift teepee, pick your favourite cuddly toy, and listen to a story about the brave parents introducing their children to a world of limitless imagination – where screens are scrapped, climbing walls are scaled, and stuffed animals reign supreme. Analogue play is making a comeback – and it’s never looked more stylish.

Click below for foam pits, ping pong, magical murals and London buses.